The HAY App (2023)
*Work In Progress
Responsibilities:
concept development, art direction,
design strategy, design research,
UX design, brand design
*Work In Progress
Responsibilities:
concept development, art direction,
design strategy, design research,
UX design, brand design
HAY is one of the most creative, inspiring home and furniture design companies in the world. After closing down many of its U.S. stores, HAY needed a way to continue to connect with their customers. Our idea was to develop an app that would create a sense of community and reward customers through an exclusive Hay House membership.
Designers: Isaac Ruiz
Contributors: Tati Frambach
Designers: Isaac Ruiz
Contributors: Tati Frambach
